Silicon Valley| San Jose, CA | Kickoff Topic is a social media and online visibility strategies company.
Have you added social media marketing mix to your overall marketing strategy? — This is not a question – just a reminder to do it in case you forgot. The next natural step is to create a plan that will fit and support your overall marketing and business goals. Most small businesses and entrepreneurs make [...]
Yesterday I wrote about the four components of successful blogging, and one of them was Quality. The quality of your blog includes search engine optimization component. I am not an SEO (Search Engine Optimization) expert, but I know how important SEO is to online presence and visibility success. There are 3 billion searches performed on [...]
If you are a professional, entrepreneur or a business owner you know by now that your online presence is fundamental for your success. You have a website (I’m almost 100% sure of that), but do you have a blog? If you don’t have a blog, are you planning to start blogging? If you are planning [...]
Why should you create and optimize Facebook Profile for yourself and an active, engaging Facebook Page for your business? Simple answer is this: boost your online visibility and give your prospects and customers the opportunity to engage with you and your brand. They are already there (over 600 million Internet users spend on average 40 [...]
In September of 2009 an 8.3-magnitude earthquake triggered a tsunami near the Samoan Islands. That same year the social media wave crashed on the shores of the Internet and surfing the web has never been the same. Large and small business owners are still feeling the effects. Some will sink and some will swim but [...]
Do you Tweet? Twitter has quickly become a valuable tool for communicating. Are you wondering how can this “restricted” to 140 characters communication help your business? If nothing else, Twitter has the power to teach you how to condense your thoughts and compress your words in order to create a meaningful, strategic message. You become [...]
Twitter, Facebook, Linkedin… Living in the social web can be overwhelming. Managing your business in this tangled web can be even more stressful. If social media marketing sounds like a terrifying task here’s how to simplify. Measuring social media success can be misleading, and most of the time lead to big disappointment due to results [...]
If you are not hitched to the social media bandwagon already, you have no time to waste! Get on it right now, even if you have to figure it out as you’re reading these words. For many people Social Media Marketing was just another “hot topic” last year, and for the ones that are on [...]
 |
|
 |
 |
